![]() ![]() ![]() You can use the data to do the following. Certain things can help you digest it more optimally. The information you get from Google Trends can be used in a variety of ways however you like it. And the reason why they are different may depend on several factors. Some of these answers may be similar, and others may vary. When you search for something on Google, you definitely come across various answers. How to Use Google Trends To Amplify Your Content Strategy And other content that is performing well is also shown for other related searches. Google Trends shows you the results from various sources that people have written recently in the News category. It is the actual unfiltered data that users are requesting from Google. The data you get to see on Google Trends is generated directly from the search queries people are making. Further, it rates the data on a scale from 0 to 100. It differentiates data points based on the total searches in a particular geographical area. Google uses a formula to standardize the data. Instead, you get information that’s completely normalized and useful. The data is available after it is normalized because the volume of data shouldn’t influence it. Google Trends offers you real-time and non-real-time data under several categories and topics. Where Does the Google Trends Data Come From? The information available in various forms and shapes will help you establish your interest in a particular topic from around the globe or in your own local geographical area. You can easily check what’s trending on Google by year and get the exact information you need. Also, you can check the information from recent years too. Real-time data is also available irrespective of the trending topics. You can use any information you find best suitable based on your search query. ![]() Google Trends effectively presents trending topics, news, search terms, and graphs. It has a multitude of useful features and functionalities to strengthen your search and give you more accurate results. “Explore what the world is searching” is the tagline of Google Trends, and it says volumes about the brand and its reach.
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